I’ve spent my career exploring how language becomes destiny, how the words we give children shape how they think, choose, and see themselves. With roots in performance, education, and cognitive strategy, my work brings together communication science, psychology, and storytelling to answer one powerful question: What if we could install wisdom before the world installs obedience?

That question led to Aphorism Parenting, a new framework for shaping a child’s inner voice using short, powerful phrases. These brief, brilliant messages (BBMs) work like mental touchstones, helping kids make sense of pressure, power, and their own potential.

I’ve worked with parents, educators, and leaders to rethink how we pass down wisdom not through lectures or rules, but through language that sticks. Through speaking, coaching, and writing, I help others use words that don’t just manage behavior but build minds that can stand on their own.

Because when we change the way we speak to children, we change who they become.